RID Australia is the parent brand to a selection of consumer product brands. With the existing RID® Medicated Insect Repellent products the first to come under the mantle of the company, it was important that a product brand architecture was established.
The second phase of the project involved creating a logo and identity which was sympathetic to the well-known product brand but aligned with the new business vision. Brand guidelines, corporate literature, trade displays and holding page were all rolled out in this stage.
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PO Box 8338, Allenstown, Rockhampton
Queensland 4700 Australia