Breathing new life to reignite and reconnect

Arcadia Valley Escape is on the doorstep of the famous Carnarvon Gorge National Park and offers travellers farm tours and an alternative and affordable location to base themselves while sightseeing. A large percentage of their accommodation bookings came from the mining sector and a shift in the market led to a downturn in bookings. With new accommodation facilities being built, a fresh approach was needed to capture a wider demographic and to showcase what they really had on offer.

MadeKnown was approached to redefine their brand identity and develop an informative, easy to use responsive CMS website. The identity is driven by the unique, relaxed and inviting Australian character that is upheld by the Arcadia Valley Escape team and delivered through the fully responsive website and marketing materials.

Project Scope Brand, logo, corporate identity, CMS website, stationery, flyers, posters and signage