RETURN
Australian Braford Society
Services
- ADVERTISING
- APPLICATION
- WEBSITE
Industry
AGRICULTURE
Client
Australian Braford Society
THE CLIENT
The Australian Braford Society (ABS) is committed to preserving and promoting the Braford breed, maintaining standards, providing pedigree registry services, and supporting breeders through education and marketing.
MAINTAINING AND DEVELOPING THE BRAND
In a longstanding partnership with ABS, MadeKnown produces corporate communications, their annual Braford magazine, advertising, and merchandise that align with the ever-changing industry.
NEW PLATFORM FOR INFORMATION MASS
As a content-driven organisation, we explored information architecture, shaping a website that seamlessly delivers a wealth of information. The design prioritises end-user experience and intuitive navigation, utilising a custom Content Management System (CMS) for easy updates and scalability. Key features include a dedicated form section, event calendar, news section, publications hub, and designated advertising spaces. This strategic web design aligns with the Society’s objectives, enhancing user engagement and interaction.