Winvic Pastoral
Services
- ADVERTISING
- APPLICATION
- LOGO & IDENTITY
- WEBSITE
Industry
AGRICULTURE
Client
Winvic Pastoral
THE CLIENT
Winvic Pastoral is a family-owned and operated beef and grain business based in Clermont, Central Queensland, Australia. They are passionate about the continual improvement of genetics and measure gains through performance recording of stud and commercial progeny.
THE CHALLENGE
Create a distinctive logo with the potential for future leverage in the consumer product market.
A CRAFTED ILLUSTRATION
A bespoke black pen ink illustration featuring a prominent Braford bull is sympathetically integrated with classic engraved typography. This unique mark serves as a dynamic representation, effectively showcasing both the property and its premium beef product. The project resulted in the creation of two distinct logos—one tailored for the commercial cattle property and the other, a retail version strategically designed for marketing top-quality beef directly to consumers.
ELEVATING THE WINVIC BRAND ONLINE
The website seamlessly integrates with the classic visual style of the logo. To keep pace with ever-changing stock dynamics through sales and genetics, the website is designed for easy management and the display of audience-relevant information in a captivating and user-friendly flow. Powered by a custom CMS, the site empowers the client with effortless content updates through a versatile master page template, facilitating the creation of unlimited new landing pages and customisable content blocks for diverse content types.
