THE CLIENT
AUSTREX, a leading supplier of quality livestock and livestock management solutions worldwide, engaged MadeKnown for the redevelopment of its website.
THE CHALLENGE
The existing mobile-first-designed website lacked device agnosticism, resulting in a suboptimal user experience. Our challenge was to create a responsive, user-friendly website aligning with AUSTREX’s brand and catering to the specific needs of their customer demographic.
THE SOLUTION
We enhanced information architecture, ensuring seamless content accessibility and optimal user flow while maintaining alignment with the AUSTREX brand. Leveraging a bespoke content management system, our solution empowers the client to construct new landing pages with custom content blocks, accommodating various content types. The website includes translation functionalities for selected languages and a user-friendly careers application form.