CQHHS
Services
- ADVERTISING
- APPLICATION
Industry
Medical
Client
Central Queensland Hospital and Health Service
THE CLIENT
Central Queensland Hospital and Health Service (CQHHS) oversee quality healthcare across the region, managing multiple hospitals and health centres throughout Central Queensland.
THE PROJECT
CQHHS engaged MadeKnown to design their Aboriginal and Torres Strait Islander Health and Wellbeing Health Equity Strategy document. The collaboration included transforming the artwork “Healing Journey 2022” by Patricia Coleman of Byellee Artworks into a vector-based illustration, serving as a central thematic element throughout additional documentation. MadeKnown was subsequently engaged to design additional documentation in support of the Health Equity Strategy.
CRAFTED COMMUNICATIONS
The design approach utilised the transformed artwork as a central focal point, animating and embodying the theme throughout the entire document. This meticulous reimagining allowed us to emphasise elements, providing a cohesive and visually engaging representation of the Health Equity Strategy.