RETURN

Coal Train

Services

  1. ADVERTISING
  2. COPYWRITING
  3. WEBSITE

Industry

TRAINING

Client

Coal Train

THE CLIENT

Coal Train, a Registered Training Organisation (RTO), prioritises safety and offers training across various sectors, including the resource industry, business, hospitality, first aid, management, and more.

THE CHALLENGE

Renowned as primary training providers, the client aimed to spotlight their diverse courses and sectors through an awareness campaign, necessitating a custom CMS website.

THE SOLUTION

The strategic direction undertaken led to the concept, ‘More courses. More Trainers. More than Coal.’ This concept drove the development of an interface that offers informative and easily accessible content, supporting the client’s expansion into various sectors. The CMS website features a highly adaptive and responsive layout, designed specifically for trainees seeking courses on-site. It includes online application forms with HTML to PDF submissions, data tables, and a clean, intuitive navigation structure. The incorporation of a Learning Management System serves as a competitive game-changer, enabling users to effortlessly search, book, track, and manage their courses online, enhancing the overall user experience (UX) and user interface (UI).

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